Discover Amsterdam University of Applied Sciences: The Real Student Experience Unpacked

Considering studying in the Netherlands but unsure what to expect from Amsterdam University of Applied Sciences (AUAS)? You’re not alone. This urban university promises practical experience, a buzzing international city, and access to top European companies. But it also comes with challenges—like housing shortages and varied program quality. Whether you’re eyeing a career in business, tech, or creative industries, it’s crucial to understand what AUAS really offers. This guide unpacks the truth behind the brochures, combining insider tips with real student insights, so you can decide if this fast-paced, hands-on university is your perfect European fit.

TL;DR – Key Takeaways at a Glance

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AUAS is a University of Applied Sciences—not a traditional research university, so degrees are hands-on and career-focused.

• Bachelor’s degrees are HBO level and may not transfer easily to research master’s programs without extra coursework.
• Internships are mandatory, giving you real-world experience in Amsterdam or abroad—ideal for industry-focused learners.
• Some programs rank low in national reviews; choose carefully, especially for International Business and Fashion.
• Location matters: Studying in central Amsterdam means access to global companies, startups, and one of Europe’s most dynamic cities.

What Is Amsterdam University of Applied Sciences?

Amsterdam University of Applied Sciences (HvA or AUAS) isn’t your typical research university. It’s a University of Applied Sciences, or “Hogeschool” in Dutch. That means its focus is hands-on learning with real-world applications—not abstract theory or academic research.

Founded in 1993, AUAS now serves over 43,000 students across multiple campuses in Amsterdam. With around 3,200 staff, the institution offers an impressive scale but often feels segmented by faculty or program. Students attend one of seven broad faculties, from Economics to Health, Technology to Creative Industries.

The university offers approximately 80 programs, and about two dozen are taught entirely in English. Popular examples include International Business, Physiotherapy, and Trade Management Asia.

AUAS degrees are HBO-level—recognized across the Netherlands, but with limitations internationally. Students looking to pursue academic research later may need a bridging program to enter traditional “WO” universities, such as the University of Amsterdam or Leiden.

The AUAS Learning Style: Modular, Practical, and Focused

The academic structure at AUAS is modular. The year is divided into four 10-week blocks or two semesters. Courses emphasize applied knowledge and skills, often through group projects, labs, and case studies. Unlike many U.S. programs, lectures are relatively short and immediately tied to practical work.

Each bachelor’s degree includes a mandatory internship. This is not a side option—it’s part of the curriculum. Internships can be completed either in the Netherlands or internationally, often taking place in year three or four. These placements are central to the university’s mission of employability-first education.

The university also integrates applied research projects into courses. Students in design, social work, or urban planning may work directly with Amsterdam-based startups, city offices, or NGOs.

International Student Life: The Real Amsterdam Welcome?

On paper, AUAS feels international. The Business School alone hosts students from over 85 countries. But scratch the surface, and things are more nuanced. While classes may be in English, the majority of students are Dutch. This can lead to cultural clusters in group work or challenges in social integration.

Still, for many students, this isn’t a dealbreaker. Amsterdam is incredibly international, with over 180 nationalities represented. English is widely spoken in shops, restaurants, and on public transport. Most internationals report feeling safe, welcomed, and culturally stimulated in the city—even if Dutch classmates sometimes stick to their own.

AUAS provides orientation weeks, visa assistance, and information sessions for parents. But the level of individualized support varies. While some departments are praised for their help, others feel bureaucratic or slow to respond. The takeaway? Be proactive and persistent.

Studying in Amsterdam: Costs, Housing, and Day-to-Day Tips

Let’s talk money. Amsterdam isn’t cheap—but it can be manageable. Tuition for non-EU students typically ranges from €8,000 to €11,000 per year. Add another €10,000 to €14,000 annually for living expenses, depending on your lifestyle.

Housing is the biggest challenge. There is a well-documented shortage of student accommodation in Amsterdam. AUAS works with housing corporations to offer some rooms, but these are limited. Most students use websites like Kamernet, HousingAnywhere, or Facebook groups to find a place.

Student housing is compact, often shared, and expensive for what you get. The upside? Public transport is excellent, bike culture is king, and food—especially groceries and street eats—is affordable. Want an insider tip? Skip the tourist cafés. Grab a warm “broodje gezond” sandwich at the AUAS canteen or bike to Dappermarkt for budget snacks.

How Does AUAS Compare to American Colleges?

American students will notice several differences right away. For starters, AUAS is less campus-centric. There’s no sports stadium, no sprawling grassy quad, and no Greek life. Instead, it feels urban, integrated into the city’s fabric. Your classroom might be on the fourth floor of a modern building above a tram line.

There’s also less hand-holding. Professors expect independence. While you’ll get support, you’re largely responsible for managing deadlines, internships, and coursework. The grading system is based on 10 points, and anything above 8 is rare.

The curriculum focuses on industry-readiness. If you’re looking for an intellectual deep dive or the liberal arts experience, this may not be your match. But if your goal is a career in business, media, or technology with real-world skills and international exposure, AUAS delivers.

The Good, the Bad, and the Controversial

AUAS has a lot going for it: modern facilities, applied learning, and an unbeatable city location. The university’s connection to companies like Heineken, ING, and KLM opens doors for internships and job prospects. Its practical approach appeals to students who want to hit the ground running post-graduation.

However, not all programs shine. The International Business bachelor’s program scored only 2 out of 5 stars in the Dutch “Keuzegids HBO” ranking. Some students say the workload is uneven, the support spotty, and classes disorganized. Others call it a “scam” on Reddit—though this often reflects misunderstanding of the Dutch HBO vs. WO system.

A more serious issue emerged from AUAS’s Fashion Institute (AMFI). Reports of unsafe teaching environments led to a government probe and significant media scrutiny. The scandal raised questions about student safety and institutional transparency—important considerations for international applicants.

Secret Tips from Deborah Green (aka, What You Won’t Read in the Brochure)

1. Want peace and quiet? Avoid the first tram ring. AUAS buildings are scattered, and the noise around the central campuses can be overwhelming. Live a bit further out (Amsterdam Oost or Zuid), and bike in.

2. Need extra cash? Tap into expat babysitting or dog-walking groups. They pay well and don’t always require fluent Dutch.

3. Don’t ignore the Dutch language entirely. You don’t need it to survive, but even basic phrases break the ice with classmates and neighbors.

4. Choose your program carefully. Some (e.g., Physiotherapy or Communication and Multimedia Design) have better reputations and stronger job placement networks.

5. Sunday mornings = magical emptiness. Amsterdam sleeps in. Grab a pastry, sit by the Amstel, and feel like the city is yours.

Conclusion: Is Amsterdam University of Applied Sciences Right for You?

AUAS is not the place for everyone. It lacks the prestige of research universities, has some underperforming programs, and comes with housing headaches. But it also offers hands-on learning, industry integration, and one of the most livable cities in the world as your campus backdrop.

For American students who want to gain practical skills, live independently, and step into Europe’s startup and innovation capital, Amsterdam University of Applied Sciences is a worthy contender—if you do your research, choose your program wisely, and come with eyes open.

FAQs

What kind of degrees does AUAS offer?

AUAS offers bachelor’s degrees at the HBO level, focusing on applied sciences, not academic research.

Can I transfer from AUAS to a research university?

Not directly. You may need to complete a bridging program or meet extra admission requirements.

Are AUAS degrees recognized in the U.S.?

Degrees are accredited in the Netherlands but recognition depends on the U.S. institution or employer evaluating it.

Is it hard to get housing as an international student?

Yes. The housing market is tight. Apply early and consider private listings alongside university options.

What is the student experience like for Americans?

It’s urban, independent, and career-focused. Fewer amenities than U.S. colleges, but more freedom and cultural immersion.

Is AUAS a good choice for a business degree?

It depends. Some business programs are rated low; research specific tracks and read student reviews first.

Is Amsterdam safe for students?

Yes. Amsterdam ranks among the top safest global cities. However, bike theft and petty crime exist like in all big cities.

What language are classes taught in?

Around 23 programs are fully taught in English. Others require Dutch fluency.

What support is available for international students?

AUAS offers visa help, orientation, and limited housing support—but hands-on help varies by department.

Are internships really mandatory?

Yes. Internships are a core requirement for graduation and offer hands-on experience in your field.

Sources

• Reddit thread – Study in the Netherlands subreddit
• TopUniversities – AUAS profile
• EduOpinions – Student reviews
• StudyPortals
• Wikipedia – AUAS overview and AMFI controversy